Nice overview of developing a case for giving by Network for Good. Link below.
How to Make the Case for Giving
Download our guide and learn how to make the case for giving in 8 steps!Fundraisers can no longer rely on a simple ask to secure a donation. “We need your donation” is not compelling enough. So what do you say to your donors and how do you say it? Use these 8 steps as a guide to help your organization craft the case for giving.
This free guide includes these fundraising tips:
- Use storytelling to help your message come alive
- Get donors to give and give now!
- Find the right messenger to wield influence and build credibility
- Package your message for different channels
Download this free guide and learn how to craft your nonprofit's case for giving!
Click here for resource. Will need to do free registration. I find their news letter valuable.
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